The order books will be opening soon for the 2023 Ford Maverick compact pickup truck. We’re not expecting many upgrades, but we are expecting dealers to try and get rid of what little bit of their 2022 inventory they have soon. The order books will open in August for the new 2023 Maverick, so is it worth it to buy a 2022 Maverick today – if you can find one – or wait?
#Ford Maverick ST (2023): Kommt der sportliche Pick-up? @Ford_de https://t.co/WwcFYX65LN pic.twitter.com/25sREwSgwR
If you like the Maverick but want just a bit more shove from the truck, it looks like Ford is introducing a Maverick ST, or sport, version soon. We don’t have any specs on the ST version yet. Twitter, however, is full of images that show a Maverick with twin exhaust pipes and wider fenders. Yes, please!
As you may have heard, Ford is moving to an online ordering model for selling vehicles instead of only relying on dealers to sell its vehicles. Local dealers are still getting allocations of Mavericks, but you will be able to order a new 2023 Ford Maverick beginning August 15, according to Ford Authority. The online ordering system allows you to pick almost everything from the color to the floor mats online. Ford will deliver the truck to your dealer for you to pick it up there.
Yes, the Maverick is super popular, and Ford probably underestimated the truck’s initial popularity. But dealers do have some 2022 Ford Maverick trucks. There aren’t many. But, if you’re willing to look, you can find them. A local dealer in Albuquerque, New Mexico, for example, has two 2022 trucks left, and they’re both well-equipped Lariat Mavericks. Buyers, however, have accused some Ford dealers of asking several thousand dollars above MSRP for the 2022 trucks.
The compact pickup segment was dead just a couple of years ago and everyone who wanted a truck wanted the biggest truck they can buy, or a Toyota Tacoma. Today, the 2022 Hyundai Santa Cruz, the Maverick, the new 2022 Nissan Frontier, as well as the Ford Ranger and the GM twins, the GMC Canyon and Chevy Colorado all round out the smaller truck space. Some even consider the Jeep Gladiator and the Honda Ridgeline to be small trucks because they’re not full-sized.
But in the true compact pickup space, the Maverick and the Santa Cruz go head-to-head. They are both unibody pickup trucks, which means they’re more like five-seat SUVs with a useful bed. The Maverick starts at $19,995 and comes with an excellent 2.5-liter hybrid motor that gets more than 40 mpg. The Santa Cruz starts at $24,440 with a 191-horsepower engine that gets up to 26 mpg on the highway.
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